Study conventions and events management in Malaysia: Sunway BSc (Hons)
An event has a creative idea, an operating plan and people who have to make it happen. Sunway links those parts in a three-year degree with two 10-week internships and a choice between three career pathways or study abroad. We explain the options without treating every subject in every pathway as compulsory for everyone.
CONVENTIONS & EVENTS MANAGEMENT / MALAYSIA
The people.
The live event.
Entertainment
Festivals, amusement
and travel
Prestige
Brands, protocol
and VIP relations
Digital Solutions
Digital business, economy
and marketing
The degree at a glance
A Malaysia events degree with a pathway choice
Sunway lists the Bachelor of Science (Honours) in Conventions and Events Management as three years full-time, with February, May and September intakes. The programme page prints approval (R2/0414/6/0158), expiry 09/30, and accreditation MQA/FA5727.
Its year-2 structure offers a choice of Adventure & Entertainment, Luxury & Prestige, or AI & Digital Solutions, or a study-abroad option. These sit beside shared business, event, employability and management subjects.
We keep the degree choice separate from the study-abroad decision. The programme page names that option but does not provide its host, cost or full conditions; those need a current, individual check.
What you actually study
Malaysia events subjects: shared study before specialisation
Year 1 combines business events, hospitality, technology, accounting, communication and marketing. Years 2 and 3 build on that base through exhibition work, employability, law, people and strategy, with one internship in each year. The columns show selected named subjects in the current structure.
Year 1: the event foundations
- Business Environment
- Business Events
- Business of Tourism and Hospitality
- Emerging Technology for Events
- English for the Hospitality and Service Industry
- Fundamentals of Accounting
- Innovative Communication and Engagement
- Principles of Marketing
Year 2: exhibitions and experience
- AI Foundation and Applications
- Business and Hospitality Law
- Essentials of Employability
- Exhibition and Exposition Management
- Internship Part I (10 weeks)
- One career pathway OR study abroad
Year 3: people and strategy
- Entrepreneurial Mindset and Skills (year 2 or 3)
- Managing People in the Hospitality and Service Industry
- Project Ideation
- Strategic Management for the Hospitality and Service Industry
- Internship Part 2 (10 weeks)
The current overview also refers to Project Realisation and Research Project, while the named year-3 module list shows Project Ideation and has blank items. We do not infer a complete module list from those gaps. A programme-elective heading also lacks named options in the current page. We ask for the final intake structure and elective availability. International general courses include Appreciation of Ethics and Civilisation, Community Service for Planetary Health, Critical Thinking, Integrity and Anti-Corruption and Malay Language for Communication 2.
Estimated annual course fees, 2026
Malaysia events degree fees: the 2026 annual estimate
Sunway labels its current estimate Year 2026 and gives international students USD9,430 per year. This is an annual estimate, not a three-year total or a confirmed 2027 fee. We check the current international fee schedule for your intake and keep any separate costs outside the headline figure.
International annual estimate, 2026
About Rs8.90 lakh per year
Our cross-rate calculation is about RM38,276, not a separate Sunway ringgit quote. Exchange-rate changes affect the rupee comparison.Separate Malaysian annual estimate, 2026
About Rs8.90 lakh per year
Domestic-student estimate, not the international rate for an Indian applicant.Admission from India
Malaysia events degree entry checks for Indian applicants
Sunway lists A Level, STPM, Australian and Canadian matriculation, foundation, diploma, UEC and IB routes. Other equivalent qualifications and case-by-case consideration are also named, but a CBSE, ISC or state-board cutoff is not printed. We check your board, results and applicable route with the university.
Indian boards
Sunway Conventions and Events Management requirements, checked 11 November 2026.
Other common routes
Sunway lists its own A-Level points scale: A=10, B=8, C=6, D=4, E=2. Diploma advanced standing depends on credit-transfer requirements.
Entry and advanced standing are different checks. Meeting a published diploma route does not establish the amount of credit transferred or a shorter degree. We confirm both separately using your transcript. Other qualifications are assessed for equivalence, not assigned a made-up Indian-board percentage.
English evidence
Malaysia events degree English: IELTS 5.5 with band conditions
Sunway lists IELTS or equivalent 5.5 with no individual band below 5.0. It also names MUET Band 4, SPM English B, UEC English B6, O-Level English (1119) Credit and Sunway IEP Pass Level 4. A satisfactory ESL/English level in an English-medium pre-university programme is another listed route. We check which evidence Sunway accepts for your qualification rather than assume any English-medium school record is an exemption.
Sunway programme-page English requirements, checked 11 November 2026.When you can start
Malaysia events degree intakes and two internships
February, May and September are the published start months. Sunway lists Internship Part I in year 2 and Internship Part 2 in year 3, each 10 weeks. We confirm the placement arrangements, timing and eligibility for your intake rather than invent a named host or event.
Two separate parts, not a claim that all practical work is one continuous 20-week block. Placement arrangements and the study-abroad option need their own current check.
After the degree
Malaysia events degree pathways and the work behind them
Adventure & Entertainment: Adventure & Amusement, Elite Travel Services and Festival & Hallmark Events, plus an elective subject.
Luxury & Prestige: Elite Travel Services, Luxury Brand Management and Protocol & VIP Management, plus an elective subject.
AI & Digital Solutions: Digital Business, Digital Economy and Digital Marketing, plus an elective subject. We retain the official pathway name without treating it as a separate artificial-intelligence computing degree.
Sunway lists convention and exhibition organiser, event producer/manager, destination marketing manager, public relations manager and international event specialist as career directions. Those are areas to explore, not a promise of an immediate management title or employment outcome.
Funding scope
Malaysia events degree funding and course-budget checks
The programme page directs applicants to SEG Scholarships for current awards. We check which options, if any, match your results and intended intake.
We keep a possible award separate from the annual course estimate and the costs of living or study abroad. A reduced fee is not your working budget until the award and its conditions are confirmed for you.
Questions families ask us
Malaysia conventions and events degree: questions before choosing
Do I study all three career pathways?
No. The current structure says choose one career pathway or study abroad. Each pathway has its own three named subjects plus an elective subject.
Are the two internships one continuous block?
The page lists a 10-week part in year 2 and a 10-week part in year 3. We do not describe that as one continuous placement. Current arrangements need confirmation.
Is USD9,430 the full degree cost?
No. It is the published estimated annual international course fee for 2026. It is not a three-year package or a confirmed 2027 quote.
What if my IELTS overall score is 5.5 but one band is 4.5?
The published IELTS route requires no individual band below 5.0. An overall 5.5 alone does not meet that printed condition. We check an applicable alternative route or the next step with Sunway.
Why is the year-3 list not treated as a complete project sequence?
The overview names Project Realisation and Research Project, while the current module list shows Project Ideation and has blank items. We flag that difference and ask for the current final structure instead of fill the gaps.
Evidence
Sources for this Malaysia course page
- Sunway Conventions and Events Management - duration, full-time mode, intakes, approval and accreditation, three pathways or study abroad, named modules and structure gaps, two 10-week internships, 2026 annual fees, entry and English routes, career directions and scholarship signpost. Checked 11 November 2026.
- INR estimates use Bank Negara Malaysia interbank USD1 = RM4.0590 and INR100 = RM4.3023 on 6 November 2026 (exchange rates). Actual conversion costs may differ. Original hero uses Sunway pathway names and selected subjects; it is not an event or student photograph.
Plan your Malaysia events degree with our Calicut team.
We are Malaysia study-abroad experts working with 34 partner universities. Tell us which pathway interests you and bring your academic and English results. We will check the entry route, current fees and internship questions with you.
Talk to our Malaysia study-abroad expertsOur office: Ground Floor, HiLITE Business Park, Calicut. Please arrange an appointment before visiting.